— Category — Compliance & Trust
Posts on compliance & trust.
Disclosure, claims, rights, email, traffic quality, and operational trust standards.
2 posts
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Aug 28, 2026 · 2 min
The Disclosure Test: Can a Viewer Understand the Relationship Before They Act?
A medium-by-medium test for making sponsored and commission relationships clear, conspicuous, and understandable without killing the creative.
Aug 23, 2026 · 2 min
Email Outreach Without Burning the Brand
A practical commercial-email workflow covering consent and lawful basis, accurate identity, relevant targeting, opt-out, suppression, evidence, and deliverability.